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Commercetools + Contentful + Vercel + AKQA

A seamless symphony of commerce

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  • Case
  • Composable Commerce

Solution

Agile brands deserve agile commerce

Danish company Change is making a difference in the European lingerie market with body-positive underwear. To ensure that its vision to give every woman the perfect fit no matter size or body type comes to fruition, Change required a fast, agile direct-to-customer solution. AKQA was poised to continue Change’s journey as part of the renowned MACH alliance, the group of independent companies dedicated to advocating for open, best-of-breed technology ecosystems.

A direct-to-customer symphony. Composed.

A high quality commerce solution was created by picking only the most renowned individual elements, modules and architecture available. To ensure a solid implementation throughout, a design system was built from the ground up, ensuring maximum scalability, maintainability, productivity and consistency.

The composable commerce combines a design system and carefully curated selection of commerce components to produce a site that is visually appealing and easy for designers and developers to maintain.

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Real change for Change.

Supporting Change on its continuous growth journey, the commerce platform is future-proofed for years to come. Results include significantly reduced load times and a lower amount of application programming interfaces.

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"We now have a new comprehensive, scalable commerce system that not only looks good, but really delivers tangible results. Kudos, AKQA"

Magnus Lindstrøm Nielsen, eCommerce Manager, Change Lingerie

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Change Lingeri - Website